iliad Italia S.p.A. is the fourth mobile operator in the Italian telecommunications market, part of Iliad Group, a European telecommunications company founded in 1999. In just 4 years iliad Italia has exceeded 9 million active users, breaking all estimates released by analysts and observers.
Simplicity, transparency and user centrality are the key values of the company and best describe the strengths of iliad offers: forever, without constraints and without bad surprises. It is these values and promises that have allowed iliad to achieve a very high satisfaction rate among its users, as much as 97%.
The company has been active in the B2C market, from May 2018 with mobile phone offers (voice only, 4G, 5G) and from January 2022 with its fiber offer. Also in this case, iliad has made a “revolutionary” choice, offering only FTTH connectivity.
Despite an increasingly competitive and challenging context, for 17 consecutive quarters iliad has been the leader in the Italian mobile market in terms of increased active users and, since 2021, has recorded a positive and growing EBITDAaL.